Some of these folks could soon be riding to official meetings in all-electric cars.

Tesla Motor’s Elon Musk to Advise UK Government on Electric Cars

Nick Clegg, Deputy Prime Minister for the UK, said this week that he has signed up Elon Musk, CEO of Tesla Motors [NASDAQ:TSLA], to help the Government with its green agenda.

During a Key Note speech about environmental issues at an event hosted by the Green Alliance, the Right Honourable Nick Clegg said:

Deputy Prime Minister Nick Clegg. Photo used in accordance with version 2.0 of the Open Government Licence.

Deputy Prime Minister Nick Clegg. Photo used in accordance with version 2.0 of the Open Government Licence.

“Because I think it’s especially important that we hear from the leading innovators in this field, alongside our call for evidence, I’ve also asked Elon Musk, a pioneer of electric vehicles in the US, and CEO and co-founder of Tesla Motors, to personally advise the Government on how we can reach the UK tipping point for electric vehicles more quickly.

“Elon helped design the ground-breaking Tesla Roadster. He brings unmatched expertise to the table. Among other issues, he’ll consider how we can boost investment, massively increase the take up of electric vehicles across the country and promote the benefits of ultra-low emission vehicles more widely to drivers.”

While Tesla is going from strength to strength, even if its stock has dropped recently, the UK uptake of electric cars has remained lacklustre over the past years. That’s even with a Government provided contribution of up to £5000 on purchase price.

Image by Brian Solis.

Image by Brian Solis.

With only 4132 cars were sold under this scheme in 2012 – and as of the end of September, only 5702 having happened this year – the UK government is finding the electric car a hard sell.

This has made the Office for Low Emissions Vehicles state, in a press release published on 4 September 2013, to explore ‘options for a new network of hydrogen refuelling stations’.

With Elon Musk being on recored as saying hydrogen ‘is bullshit’, we can only imagine what any meetings will be like when he is sat there.

What do you think about this? Do you think Elon can kick the UK Governmental coalition into shape or is this all just a PR stunt by a Government that is being seen as less and less green? Let us know in the comments.


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  • Jonathan Tracey

    makes a real change for the government to ask someone to advise them who actually knows what they are talking about, good on them.

    • Mark Chatterley

      It does seem like a new strategy.

      • Jonathan Tracey

        maybe a start to get the UK more EV aware is swap out all government Jags for Teslas, given the short distances the PM and Cabinet are driven it would make a huge statement about green transport

  • Kieron

    This is really encouraging news. Still think the best ways of getting people to switch aren1. More rapid chargersn2. TV programmes showing them in use, documentaries, dramas etc.n3. 200 mile range

    • Maxwell Erickson

      Model S: 200-400 mile range, access to nationwide Supercharger network, widespread media coverage.nnResult: First successful automobile startup in decades.

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