Vive la Voiture Electrique! Normandy Spurs Electric Car Revolution With Massive Discounts

Famous for its beaches, cuisine and wonderfully historic towns and Chateaux, Normandy — or Upper Normandy to be precise — isn’t the first place you’d name as being electric car friendly.

Yet the coastal region of northern France is home to a burgeoning electric car revolution, courtesy of some rather generous purchase incentives.

Haut Normandie -- or Upper Normandy as we say in the UK -- loves electric cars.

Haute Normandie — or Upper Normandy as we say in the UK — loves electric cars.

The Regional Council of Upper Normandy, in an attempt to become one of the first ‘ecoregions’ of France, is offering its residents a whole slew of extra incentives designed to make buying an electric car far more financially attractive.  Like incentives in some U.S. states, Upper Normandy’s incentives can be added alongside the pre-existing nationwide €6,300 ‘environmental bonus’ purchase incentive offered by the French Government to anyone who purchases a plug-in car.

Similar to the UK’s governmental grant, the nationwide French €6,300 environmental bonus automatically reduces the list price of a new EV at the point of sale. The incentive added by Upper Normandy — equivalent to another €5,000 — drops the price even further.

Available to any private buyer, this equates to a total discount of €11,300 off the list price of any new EV, including the Nissan LEAF electric car and Nissan e-NV200 electric van.

As Nissan detailed in a press release last week, that brings the purchase price of a brand new Nissan LEAF down to €11,500 ($15,893, £9507) if you opt for battery lease rather than outright purchase, €17,490 ($24,171, £14,459) for the Nissan NV200 e-Evalia if you opt to battery lease rather than buy outright, and just €6,890 ($9521, £5695) for the Nissan e-NV200 panel van if you lease rather than buy the battery pack.

Of course, it isn’t just Nissan electric cars which benefit from the Upper Normany’s $5,000 incentive: other electric cars should be eligible too.

Nissan is keen to tell its French fans about the new deals and €5,000 Upper Normandy discount

Nissan is keen to tell its French fans about the new deals and €5,000 Upper Normandy discount

For businesses, associations, and academic facilities, there’s even assistance towards the cost of installing charging stations, with up to 50 percent support (capped at €25,000) to cover charging station purchase and installation, alongside the €5,000 grant per vehicle incentive offered to private buyers for a maximum of five vehicles.

Local authorities and schools also get their own incentives, which you can read about on the official Upper Normandy website.

From what we can tell, these discounts aren’t brand new, but since our French education at école ended when we were sixteen, we’ve got to admit to perhaps an over-reliance on Google Translate to help us prepare this article. 

Regardless of how long the incentive has been in place however, we’ve got to admit: paying Renault Twizy money for a full-size, CHAdeMO quick-charge capable electric van has to be a great thing for the local region and the transition to electric.

N’est pa?

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