Tesla Model S Owner? Want to get Elon Musk’s Attention? Write Him a Letter

As humans, we like to be listened to, especially if we’ve just spent our hard-earned cash on a product we think could be made better. Sadly, most of the time, those in charge of the company we’d like to make our views known to are difficult to get hold of and rarely listen.

Tesla owners are getting the special treatment as Tesla CEO Elon Musk actively engages with them on product suggestions, tweaks, ideas.

Tesla owners are getting the special treatment as Tesla CEO Elon Musk actively engages with them on product suggestions, tweaks, ideas.

Those who do mark themselves out from the rest and are often rewarded by those they listen to with continued custom and support for many years to come.

That’s a fact not lost on Tesla CEO Elon Musk, who has built a reputation among Tesla owners for being the CEO who listens — and sometimes agrees — with their opinions.

As GreenCarReports noted earlier this week, the latest example of Musk actively engaging with the views and opinions of electric car owners comes courtesy of a full-page ad taken out in the Palo Alto Daily by a double Tesla Model S-owning couple in Long Island, New York.

Thanking Musk for building ‘the great American car,’ the couple listed seven things they’d like to see improved about the Model S in the future, including a few tweaks to the car’s cellphone connectivity, additional safety features, and some tweaks to the car’s interior.

It also pleaded with Tesla to invest in advertising its car to the general public using mainstream media ads — something Tesla has yet refrained from doing despite some amazing fan-made ad videos.

Two days later, Musk responded to the open letter via twitter.

It isn’t the first time Musk has acted in this way either. Look on any electric car or Tesla forum, and you’ll find owners who have communicated with musk via email with the soul intent of improving the Tesla ownership experience. And because Tesla’s cars use software-driven design principals, Tesla is often able to implement the suggestions with a simple over-the-air software update.

Musk’s fans and Tesla customers say that his approachability and willingness to engage on social media sites makes Tesla a company that they want to invest in and support. Others view it as a smart way to keep Tesla at the forefront of the marketplace, ahead of competition from more mainstream, more traditionally-structured companies.

But what do you think? Is Musk really willing to listen to suggestions from Tesla’s 40,000 + customers, or is it a careful marketing ploy?

Leave your thoughts in the Comments below.

————————————

Want to keep up with the latest news in evolving transport? Don’t forget to follow Transport Evolved on Twitter, like us on Facebook and G+, and subscribe to our YouTube channel.

______________________________________

Want to keep up with the latest news in evolving transport? Don’t forget to follow Transport Evolved on Twitter, like us on Facebook and G+, and subscribe to our YouTube channel.

You can also support us directly as a monthly supporting member by visiting Patreon.com.

Share on FacebookTweet about this on TwitterShare on Google+Share on LinkedInDigg thisShare on RedditEmail this to someonePin on Pinterest

Related News

  • Esl1999 .

    This is what you call effective attention getting, like standing on a table in a crowded room and yelling “EVERYBODY, CAN I HAVE YOUR ATTENTION. PLEASE!”

  • D. Harrower

    One thing I have learned as a Tesla customer; Elon Musk has a different definition of “soon” than the rest of humanity.

  • Harold

    I would love to know when he intends to incorporate the recommendations. We are about ready to put our order in and have hesitated because of many of the same annoyances.

  • Martin Frenquel

    ELON WHY YOUY DONT PUT A 2 ELECTRIC BICYCLES IN THE CAR USUALLY THE BACK OPR THE FRONT IS EMPTY AND NEED CHARGE WHIT THE OCTOPUS WAY ,ITS EASY AND FASTER

  • Martin Frenquel

    SIMP`LE THING ARE GREAT THINGS