Should Rival Automakers Be Scared Of The Hyundai Kona Electric?

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To date, Hyundai hasn’t done a whole lot in the electric vehicle and plug-in hybrid marketplace. Its IONIQ electric car (available for the last year or so) has been well-received, but due to battery supply issues, it’s not always been super-easy to get hold of one. That, and while efficient, its range isn’t anything to get super-excited about.

But now there’s a new Hyundai electric car coming to market in the form of the Hyundai Kona Electric. It’s already available in some markets, and should be available in many world markets by the end of this year.

Offering the same styling as the gasoline Hyundai Kona SUV, this compact five-seater also manages an EPA-approved range of 258 miles (415 kilometers), placing it above the Chevrolet Bolt EV, Renault Zoe EV and Nissan LEAF in the range charts. It also offers up to 100 kW rapid charging, but retails for less than the long-range Tesla model 3.

Which brings us to today’s question. If Hyundai can make enough, should other automakers be scared? We think so. here’s why.

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